CONTACT
November 7, 2024

Career Trampolining: How Gen Z are Redefining Job Loyalty

2 min read
By Jeremy Bell

What is Career Trampolining?

Against a backdrop of increasing global instability and unprecedented job market volatility, young people are redefining what career growth and success mean to them. Today’s Early Talent are moving away from the traditional “corporate ladder,” seeking instead dynamic and flexible paths that allow for rapid skill acquisition, diverse experiences, and meaningful professional growth.

Soon to be published research from The Smarty Train has revealed nearly a third of Graduates and Apprentices leave their organisations by Year Three: Gen Z early talent are no longer content with staying at one company for decades or waiting years for a traditional promotion, and are instead prioritising positions that offer continuous learning, skill-building, and the ability to move laterally or diagonally across functions and departments to deepen their experience portfolio.

This shift has been affectionately dubbed “Career Trampolining” but is also known as “The Great Renegotiation”, “Career Cushioning” or “Career Latticing”, and underscores a growing need for organisations to adapt by thinking differently about  career development opportunities and how to engage early careers joiners from the start, ensuring long-term retention that prevents them “bouncing” out.

What can organisations do in response to Career Trampolining?

For organisations, Career Trampolining presents both a challenge and an opportunity to proactively invest in Early Career development to retain high-potential talent, or risk losing them.

Dr. Khairunnisa Mohamedali, Chief Innovation Officer of The Smarty Train, emphasises that career growth today is increasingly about building experience and developing a broad set of skills: “Traditional markers of career advancement like title changes and raises no longer fully capture what today’s Early Talent value. Organisations must rethink their professional development models,” Dr Mohamedali notes, “Promotions and pay increases remain important, but they are only part of the equation. To retain Early Talent, organisations must offer flexible development programs that inspire and motivate them to see what their futures could look like long-term in their organisations.”

“Traditional markers of career advancement like title changes and raises no longer fully capture what today’s Early Talent value, organisations must rethink their professional development models.”

“Organisations that want to retain their Early Talent long-term must create a structure where growth isn’t limited to climbing upward, but allows their people to explore and acquire new competencies horizontally. This flexibility in development is increasingly important to younger generations who seek variety and security from their work experiences, rather than simply moving up rungs of a ladder.”

Importantly, the Gen Z desire for flexibility and transferable skills stems from their need for a sense of security in an uncertain job market. By building a broad set of competencies that can be applied across industries and roles, they’re better prepared for whatever the future holds. If your organisation can commit to fostering this kind of development by offering a clear path to skill growth and mobility, Gen Z employees are less likely to leave – seeing your company as a stable partner in their career journey. This need for development extends beyond just Early Talent, too: 94% of people would stay with their current employer longer if their organisation invested in their professional development.

“Flexibility in development is increasingly important to younger generations who seek variety and security from their work experiences, rather than simply moving up rungs of a ladder.”

If your development options can also support your Early Careers cohorts with self-led resources that allow them to grow at their own pace, they’ll be even more inclined to strap in for the full development journey: 43% of Gen Z say they prefer a self-directed and independent approach to workplace learning, while only 20% of L&D professionals say their organisation is equipped to offer Gen Z learners this level of self-direction.

Not sure how to support your Gen Z cohorts?

As Gen Z continue to redefine what career growth looks like, it’s more important than ever to build growth opportunities that align with their desire for flexible development paths. TSX, our Early Careers programme in a box, is designed to do just that by providing your Early Talent with skill-building, lateral exploration, and meaningful experiences right from day one.

TSX maps out an end-to-end growth journey that keeps your Early Talent engaged long-term at your organisation. It tackles “career trampolining” head-on with structured development and self-led options that equip your Early Talent with tools to flexibly explore and develop the skills they crave.

Use our TSX Programme Building Tool to learn more about how TSX’s 30+ modular elements can support your Early Careers programme, helping your new talent grow — and stay — within your organisation.

LEARN MORE ABOUT TSX >

More insights

How Would an Anthropologist Design an Induction?

Read our 5 human-centered and anthropology-based induction design tips to help your hires cross through their liminal periods and thrive in their new roles, new organisations, and new worlds.

Read more
Induction Design Cookbook

Our Induction Design Cookbook is packed with the ingredients and techniques you need to craft high-impact and memorable onboarding experiences.

Read more
Webinar: Leading Through Change

Tune in to discover the ways in which leadership is changing and the context shaping the skills needed to be an effective leader today, supported by award-winning case studies and tried-and-tested frameworks.

Read more
Leading Through Change Toolkit

Explore a rigorous approach underpinning the science and the art of fostering genuine commitment, translating strategy into action, and cultivating a thriving environment where every individual feels energised by change.

Read more
Back to insights

We’d love to
hear from you!

207 Union Street,
London,
SE1 0LN

Contact us

getintouch@thesmartytrain.com +44 (0)20 7089 5630

Let's Chat...

X